We outfitted a beautiful location in Amsterdam, named Loetjes Garage, with a number of Bertazzoni stoves. We invited different food-oriented media for an “Italian culinary sensation”. Our head chef for the evening was flown in from Italy, together with some authentic home-grown ingredients, to prepare dishes from the Italian kitchen in the Garage. To top it all off, we had Dutch artist Sjem Bakkus decorate one of the stoves with his signature paintings, which we then offered as a prize for one of the attending media. It’s safe to say that this special stove was the hottest topic during dinner!